Production, distribution, marketing and exhibition

Pre-production
Pre-production is the initial stage in making any film. Within it the film is planned and designed. The film is envisaged by the director and the storyboard is created. In addition to this, various roles are assigned such as: director, assistant director, composer, location manager, ect. Each of these will be responsible for the eventual production of the film.

Production
Production is when the film begins to be created and shot. No more crew will be recruited at this stage, as everyone will have been assigned a role in the stage prior to it. In this stage, the crew will set up the locations with aspects such as lighting and props so that they can commence filming. These settings vary from film to film. For example: many modern films will employ aspects like green screen, which may not require the crew to travel to get their required shots. However, other films may require the crew to travel to places such as parks or different countries.

Post-production
Post-production is the penultimate stage of production, whereby the film is assembled by the editor. The  material is edited via computer, which includes features such as: sound and visual editing. And when the director is happy the film will be finished and the crew can move onto the next stage.



Distribution
Distribution is the stage when the film is released in cinemas or consumer media such as: DVD, VHS and Blu-ray. The film is duplicated and distributed to outlets like cinemas and exhibition. And is advertised via: posters, television and radio in attempt to gain popularity. In addition to this, launch parties, press releases and interviews with the press occur. These all contribute to accumulate attention from potential consumers.


Marketing and exhibition
Marketing and exhibition combine to acquire attention for the film. Marketing advertises the film from a mainstream lucrative perspective. This is achieved via: bus ads, television trailers and  the internet. For instance, many film advertisements can often be seen on websites like youtube as it is a popular website. And in exhibition, the audience actually see the film. This can be executed in various ways. The film value chain is a good representative of this. Within it, methods like theatrical launch, non-theactrical launch, home entertainment and licensed merchandising can all be utilised.